Why Your Clients Aren’t Buying — and How to Fix It A tough-love chat every estie needs to hear. Okay bestie, pull up a chair and let’s have a real conversation — the kind you have with another esthetician when you’re...
The Confidence Code for Estheticians How to talk about your products, set boundaries, and sell with integrity. Let’s be real for a second — confidence in this industry doesn’t just show up out of nowhere....
Getting Super Systemized in Your Biz with The Brow Fox Hey friend! I’m Emily Stites—a mama, mentor, and beauty biz owner just like you. I’m also the founder of Brow Fox Beauty, your go-to for easy retail, and real support for busy estheticians....
How to Build and Retain a Loyal Clientele The best way to build a thriving clientele? Treat every single client like gold. When you provide an exceptional experience—every time—clients will leave your chair confident in their brows, excited...
How to Sell Retail Without Feeling Salesy AF We are Easy Retail for Busy Estheticians. You just slayed that brow lam, tint, or lash lift. Your client? Obsessed. Glowing. Taking selfies. Swearing they’ll do everything you recommend to keep...
Nourish: The Aftercare MVP for Busy AF Estheticians You just slayed a brow lamination or lash lift. Your client is obsessed. They’re taking selfies, gushing over their fluffy new brows, and swearing they’ll follow every step of your...