You just slayed that brow lam, tint, or lash lift. Your client? Obsessed. Glowing. Taking selfies. Swearing they’ll do everything you recommend to keep those brows on point.
But here’s the real talk—your service isn’t finished when they walk out the door.
If you’re not offering retail, you’re leaving their results (and money) on the table.
Retail Isn’t Extra. It’s the Final Step.
Let’s get one thing straight: retail isn’t about pushing products. It’s about protecting your work—and your reputation.
You just worked magic. But if your client skips aftercare or uses the wrong stuff, your flawless work won’t last. That’s where retail comes in and ensures the glow-up.
Retail = longer-lasting results, better retention, and more client trust.
From Service to Sale: How to Keep It Breezy
No cringe. No hard sell. Just real talk that helps your client—and grows your biz.
🖐 1. Start the Conversation While You Work
“I’m using the Fiber Gel to style your brows—it keeps them soft but in place all day. If you want this look at home, I’ve got it stocked.”
Talk to them like a friend. Let it feel like a tip, not a pitch.
🧠 2. Be the Expert
Clients love it when you explain the why:
“This is Nourish. It keeps brow lamination results from drying out or fading early. I recommend it to everyone after a treatment.”
Drop knowledge. Build trust.
🛍 3. Let Your Display Do the Work
Your retail shelf should look shopable. Create a “Brow Bar” with:
Keep it styled, labeled, and visible.
💸 4. Create Aftercare Kits
Package Nourish + After Care Cards in a sleek little take-home kit for that luxe experience.
This Is More Than Extra Income—It’s Estie Insurance.
Sure, retail boosts your bottom line. But it also keeps your clients happy and loyal. When their results last, they credit your skills. When they don’t… well, you already know who they’ll blame.
Don’t leave your results vulnerable. Finish what you started.
What You’ll Need for the Ultimate Client Retail Experience:
🦊 Fiber Gel – to style, hold, and slay
🦊 Nourish – keep chemically treated brows moisturized and healthy
🦊 After Care Cards – keep clients on track
🦊 Display Cards – let your shelf sell for you
The Bottom Line
Selling retail isn’t salesy—it’s smart. It’s professional. It’s how you protect your results and grow your income without doing more work.
So next time you finish a killer service, don’t stop there.
Offer the tools. Complete the look. Keep your clients looking flawless—long after they leave your chair.